I spent over a decade working with global marketing agencies, working closely with the leadership team and managing other staff.
You know what I learned? That people are everything. That everyone is busy. And what usually gets in the way of people performing as well as everyone would like them to, are very human things.
People struggle. Don’t believe in themselves. Get overwhelmed. Worry about what’s going on at home. They might be on the edge of burnout. They have old scripts in their heads and beliefs about themselves that are holding them back.